Entrepreneurship and sales: Mastering the moment

Be where your customers are; be available when they want a quote. Think about it – no one expects translation services companies to do the actual translations on a Sunday night – but what if they could issue a quote at this time? No one wants to do their first home loan application on a [...]

Every saturated market has a niche opportunity

Think about service in Cape Town – in restaurants, specifically. And I say it with gentleness and compassion, but these bastards just. don’t. geddit. And they don’t, because they don’t need to. If you’re running a cheap and cheerful joint on Long Street, for example, chances are that a large percentage of your clientele will [...]